Limited: Gillette to Limit Woods' Role In Their Marketing Ventures - Cleveland 19 News Cleveland, OH

Limited: Gillette to Limit Woods' Role In Their Marketing Ventures

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(CNN) -- Gillette said Saturday it was "limiting" golfer Tiger Woods' role in its marketing programs to give him the privacy he needs to work on family relationships after disclosures of his "infidelity."

In a statement, the Boston-based body grooming company said it supports Woods' decision to take "an indefinite break" from professional golf.

"In the midst of a difficult and unfortunate situation, we respect the action Tiger is taking to restore the trust of his family, friends and fans," said company spokesman Mike Norton in the statement.

"We fully support him stepping back from his professional career and taking the time he needs to do what matters most. We wish him and his family the best.

"As Tiger takes a break from the public eye, we will support his desire for privacy by limiting his role in our marketing programs."

Woods is going to step back from professional golf to work on family issues, according to a statement posted on his Web site Friday.

"I am deeply aware of the disappointment and hurt that my infidelity has caused to so many people, most of all my wife and children," the statement says. "I want to say again to everyone that I am profoundly sorry and that I ask forgiveness. It may not be possible to repair the damage I've done, but I want to do my best to try."

The statement Friday was the first time Woods admitted to infidelity; in a previous statement, he referred to his "transgressions."

The golf phenomenon, who has won three U.S. Open titles and the Masters tournament and the PGA tournament each four times, said in the statement that he will spend his hiatus with his family.

"After much soul searching, I have decided to take an indefinite break from professional golf. I need to focus my attention on being a better husband, father and person."

The 33-year-old golfer, who tops the sport's world rankings, has been mired in controversy since he crashed his car outside his Florida mansion late last month. The crash prompted authorities to cite him for careless driving and fine him $164.

In the week following the crash, Woods apologized for "transgressions" that let his family down, on the same day that gossip magazine US Weekly published a report alleging that Woods had an affair with a 24-year-old cocktail waitress named Jaimee Grubbs.

US Weekly's report followed a National Enquirer article before the crash that the athlete was having an affair with a New York nightclub hostess -- an assertion the hostess vigorously denied, according to The New York Post.

It was not immediately clear how Woods' apparent hiatus would affect his sponsorships, which include Nike, Gillette, Gatorade and Electronic Arts.

"He is the best golfer in the world and one of the greatest athletes of his era," Nike spokeswoman Beth Gast said in a statement. "We look forward to his return to golf. He and his family have Nike's full support."

The statement did not elaborate on whether Woods' announcement would impact his business relationship with the sports company, which has worked with him for more than a decade.

After initial allegations of extramarital affairs and Woods' earlier admission of undisclosed "transgressions," his sponsors pledged their support and opted to retain the golfer as their spokesman.

The PGA Tour, a membership of professional golfers that also hosts its own golf tournaments, said it supports Woods and looks forward to his return to the game.

EA Sports, the company that makes a Woods' videogame, also said it is standing behind the golfer.

"We respect that this is a very difficult and private situation for Tiger and his family. At this time, the strategy for our Tiger Woods PGA TOUR business remains unchanged," said David Tinson, a company spokesman.

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