Russian snowboarder Alexey Sobolev is making the most of his Olympic experience.
Despite missing out on the slopestyle finals in Sochi, Sobolev sported his phone number on his helmet during qualifying and as predicted, his inbox was flooded with thousands of messages.
Included in the thousands of messages sent to Sobolev were dozens of pictures of naked women. At one point on Friday, his iPhone shut down, unable to handle the endless stream of messages.
The IOC made him cover up the number on his helmet, at that point the damage had already been done. Last week the 22 year old Olympian sported a snowboard featuring a knife-wielding masked woman - a reference to a controversial feminist band in Russia.
"I'm probably going to call them." Sobolev told Yahoo jokingly.