"Elevator pitch," a new way to sell a business at Kent

"Elevator pitch," a new way to sell a business at Kent

KENT, OH (WOIO) - Dozens of students stood in line hoping to be the next business moguls. They got a chance to do it in a unique way. It's called "elevator pitching."
The program is part of the Blackstone Launchpad on the campus of Kent State University.

 Students had 90 seconds inside an elevator to pitch themselves or a business.

"We have a product and service offer that appeals speeding tickets," said Anthony Milia.
Milia came up with his idea after getting a speeding ticket for going faster than he says he was actually going.

"It sends their information about their speeding and we send it to the courts so they can appeal it with proper evidence," Millia said.

"We're always looking for fun innovative ways to bring in other students and I think we just came up while we were brainstorming one day about how can we make this more fun," said Zach Mikret from Blackstone Launchpad program. "Let's put them in an elevator, put a camera on then and see what happens."

Judges watched the business pitches streaming live to them and an audience inside the campus library.

The winner walked away with $500 to go toward his or her idea or business.
Garmai Korto Matthew hopes to cash in on the prize. She pitched a minority networking circle for women.
"Basically gives them a platform to grow, develop, and have awesome events to build that sisterhood on our campus," Matthew said.
Ideas that could lead these "elevator pitching" entrepreneurs into successful businessmen and women.
Students also got a chance to network during a professional fair by getting help with business cards, personal websites and more.

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