LeBron James to start new TV series in Cleveland

LeBron James to start new TV series in Cleveland

CLEVELAND, OH (WOIO) - NBA superstar LeBron James has paired up with CNBC network to create a new, unscripted series set right here in Cleveland.

"Cleveland Hustles" is set to premier this Summer, and will "give local entrepreneurs the chance to realize their own dreams while also helping to revitalize struggling neighborhoods in their city," according to a press release from the network.

SpringHill Entertainment, LeBron James' and Maverick Carter's production company will work with with Magical Elves on the show.

A show synopsis says James and Carter will work with local aspiring business owners to start up their company, and provide them with four business experts who will mentor them as they get started. In return, these new start-ups will help build up a Cleveland neighborhood in need of jobs and investments.

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