Sorry Cleveland, it appears Columbus will get Chipotle's first drive-thru

Sorry Cleveland, it appears Columbus will get Chipotle's first drive-thru

COLUMBUS, OH (WOIO) - Chipotl Mexican Grill announced it will test a new drive-thru window at an Ohio location and it appears it will be at a new store being built near Columbus.

The Columbus Dispatch reports the test location will be in Pickerington, which is about 20 miles southeast of the state's capital. During a planning and zoning commission hearing, the newspaper said Chipotle was planning on opening a second Tasty Made hamburger concept restaurant, but changed its mind to open another fast-casual burrito location.

The fast casual chain has been fighting a lot of bad press for the last several years after outbreaks of norovirus, E. Coli and salmonella have caused customers to become ill.

The drive-thru window is perhaps a way to gain back some customer loyalty.

Everyone will call it a drive-thru, but Chipotle is dubbing the feature a "vehicular pickup window." (We'll see if that catches on.)

Chipotle also usually finds a clever way to have customers interact with its website to get a BOGO deal to bring them back into the burrito business after news is shared of another food borne illness outbreak.

Right now, customers can get a BOGO deal here after they've created a musical and visual experience with their order (while supplies last).

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