PAWNEE CITY, Neb. (AP) - A local microbrewery has launched a beer for one of America's most recognizable rednecks: Larry the Cable Guy.
Git-R-Done beer, named for the comedian's famous catchphrase, was launched Saturday by SchillingBridge Winery & MicroBrewery, from the small town where the 44-year-old actor-comedian grew up.
The owners of the small family winery say the light beer is made from high-quality ingredients with more "flavor and body" than popular corporate beers.
Mike Schilling, who runs the winery with his wife, Sharon, is confident Git-R-Done beer will appeal to the comedian's fan base.
"Rednecks love quality, too," he said.
Larry the Cable Guy has become popular through films, cable television and a standup tour. His latest movie, "Delta Farce," was released in May.
The Schillings proposed the new beer to the comedian, whose real name is Dan Whitney.
Sharon Schilling said Whitney visited the winery in July 2005 to accept the offer wearing a pair of shorts and a sleeveless camouflage shirt.
Whitney said he was dressed up because it was his wedding day, which was confirmed by his bride, Sharon Schilling said.
"He said, `Let's git-r-done,"' she said. "He made it sound so simple."